Marketing & PR
£35,000 Per Annum
Marketing/ CRM/ Campaigns Executive, Remote - London
My client, a digital start-up AI Software Builder that specialises in building, maintaining and running bespoke software for their customers, making it faster, more accessible and less expensive for everyone to bring their ideas to life.
They are very keen to hire a Marketing/ CRM/ Campaigns Executive who has experience managing email campaigns, customer journeys, etc.
Last year they secured $29.5m of funding to scale our growth in Europe. They already have three offices in LA, Delhi, and London and recently hit 250 employees globally. A key focus for them this year is to significantly grow their London operation.
What will you be doing?
Plan, implement and prioritize data-led multivariate (A/B/n) testing at scale (in cooperation with product, design, revenue and analytics teams)
Your task will be to help deploy lead nurturing emails, onsite communications such as AI Chatbot etc.
Responsibilities in brief:
Brief email and web creatives
Run A/B experiments
Launch new products
3+ years' experience in CRM, and/or website/app conversion optimisation (large inbound volume is a must)
Experience building Email campaigns and customers journeys
Proven track record of improving digital conversion rate and customer retention through on-site and off-site A/B testing
Strong background in customer acquisition, expansion, and retention techniques leading to revenue growth
Experience with: Google Analytics, conversion optimisation tactics
Additional Resources Ltd is an Employment Business and an Employment Agency as defined within The Conduct of Employment Agencies & Employment Businesses Regulations 2003.