Marketing & PR
£25,000 to £35,000 Per Annum
Lifecycle Product Marketing Manager
Our client is a global videogames publisher for PlayStation, Xbox, Nintendo Switch and PC/Steam. They specialise in publishing Japanese and Indie videogames. This is a unique opportunity to join a fast moving, successful and growing business within the video games sector.
Our client is currently looking for a Lifecycle Product Manager to join the Letchworth team working a hybrid model of 3 days in the office and 2 days from home.
The role requires a hands-on style, with 3+ years’ experience in marketing management and requires the candidate to ask themselves “what else can I do?” giving their back catalogue a new lease of life and extending the life of recent releases.
Developing tactical marketing campaigns
• Managing budgets on individual campaigns
• Co-ordination of timings and placement of advertising activity
• Developing relationships with key clients – from developers to distribution partners
• Communicating marketing updates and activity to the clients, group and sales teams
• Social media co-ordination with the Community Managers to ensure the back catalogue is being communicated on social media
• PR co-ordination – identifying influencers and PR opportunities for additional coverage & active reach out
• Email co-ordination to ensure the back catalogue is promoted
Experience & Skills:
• At least three years’ experience in either an in-house or agency marketing position
• Degree level education in a business or marketing field
• Proficiency with Microsoft Office applications, Google Docs, and Photoshop
• Strong organisational skills and the ability to track several projects over many months
• The confidence to present professionally to external partners from sales, retail, consumers & media
• Strong Marketing fundamentals
• Comfortable working under pressure, with multiple parallel deadlines
• Huge passion for, and knowledge of, videogames and gaming culture
• Knowledge of the Japanese/Asian/anime gaming scene would be highly beneficial,
• An understanding of Graphic Design and the ability to effectively brief and communicate
• Integrity, trustworthiness, flexibility and adaptability
• A proactive, get stuck-in approach
• Well-organised and presentable
Additional Resources are an Employment Business and an Employment Agency as defined within The Conduct of Employment Agencies & Employment Businesses Regulations 2003.