Digital PR Strategist




Media & New Media


£25,000 to £30,000 Per Annum



Contract Type


Closing Date


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Digital PR Strategist - Oxford

Salary - £25k - £30k + Benefits & Perks + Flexi working

The Client 

Our client are a creative Search Marketing Agency based in Oxfordshire. They have been helping a wide variety of businesses across all industry sectors to increase enquiries, leads and sales since 2013. The company have an exceptional team of talented individuals and are looking to add more talented and enthusiastic individuals to their organisation.

The business have a large portfolio of SME and corporate businesses across the UK in all industries. Variety is certainly guaranteed!

They are based in a beautifully converted barn between Bicester and Buckingham, so this role will be ideal for anyone living within a commutable distance in Oxfordshire, Berkshire, Hertfordshire, Bedfordshire, Buckinghamshire, Northamptonshire or Gloucestershire.

The Role  

Do you get a kick from seeing your clients in the press and getting links? Looking to keep learning and developing and deliver more results than just “getting coverage” for brands? Would you like to help nurture junior talent and introduce more peers and clients to the world of digital PR? If you do, then you might be a good fit for the new Digital PR Strategist role…

The Digital PR Strategist role requires you to have at least 2+ years previous PR/Digital PR experience in an agency role and would suit someone looking for their next career challenge in the Digital PR space. The role is fast-paced, client-facing and requires an ability to multi-task and manage multiple client campaigns. 

The successful candidate will work alongside the existing SEO team and play a key role in managing and developing the Digital PR department, mentoring juniors starting out in their PR career, and ensuring success (coverage and links) for the company’s clients.  

We’re looking for an ambitious, proactive and super-organised individual, who can work to tight deadlines and be a natural at building relationships with clients, journalists and the in-house team.

You’ll need to be forward-thinking and a creative “always-on” thinker. You will able to push boundaries and have SEO at the forefront of your mind with all of the Digital PR campaigns that you produce.

The Digital PR Strategist will: 

Have experience of working with, delivering and gaining coverage from journalists, specifically from tier one, regional, trade and business press

Have experience using media databases

Have experience line managing/mentoring junior members of the team

Have experience of creating and delivering detailed content plans (working alongside our content marketing team)

Be highly creative, taking the lead with content and story ideation

Have experience of creating a content calendar

Possess experience and advanced working knowledge of all major social media platforms

Knowledge of search marketing and a good understanding of major marketing channels, specifically SEO

Be customer-oriented, with excellent communication skills

Be able to multi-task and good organisational skills, allowing you to manage your own time and workload – as well as those of the Exec’s in the teamBe proactive and innovative on behalf of our agency, always looking for angles, hooks and ideas

About You:

The right person for this role will have the following essential key attributes/skills: 

A PR background with proven track record of securing media coverage (a must)

A creative thinker who is reactive and used to working in a fast-paced environment

Lives and breathes the news, helping fuel your own story planning ideas

Working knowledge of Google Analytics & Google Search Console

Experience using media databases

Experience and understanding of how to communicate, pitch to and build/nurture relationships with journalists

Experience of building content calendars

Experience in researching and building creative campaign ideas

Comfortable pitching to and explaining your PR vision directly to clients

Experience and confidence in managing junior members of the team

Self-motivated, comfortable working independently or as part of a team 

Your Background / Previous Roles May Include:

PR Executive, PR Account Executive/Senior Account Executive, Digital PR Expert, PR Specialist, PR Account Manager, Digital PR Executive, PR Manager.

We are looking for someone to start straight away as the company have just onboarded a whole host of exciting new clients, so we’d love to hear from you if the above sounds up your street.

Perks include: 

23 Days Holidays



Free fruit provided in the office

Countryside, barn-conversion office

Team socials

Friday afternoon drinks from 4pm

Personal development

Free on-site parking

Important Information: We endeavour to process your personal data in a fair and transparent manner. In applying for this role, Additional Resources will be acting in your best interest and may contact you in relation to the role, either by email, phone or text message. For more information see our Privacy Policy on our website. It is important you are aware of your individual rights and the provisions the company has put in place to protect your data. If you would like further information on the policy or GDPR please contact us.

Additional Resources Ltd is an Employment Business and an Employment Agency as defined within The Conduct of Employment Agencies & Employment Businesses Regulations 2003.

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