Business & Digital Sales Analyst

Reference

CLE/AR/057113

Sector

IT & Internet

Salary

£25,000 to £30,000 Per Annum

Town/City

Letchworth Garden City

Contract Type

Permanent

Closing Date

04/01/2022

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Business & Digital Sales Analyst

Letchworth

Salary: £25,000 - £30,000

The Company:

Our client is a global videogames publisher for PlayStation, Xbox, Nintendo Switch and PC/Steam. They specialise in publishing Japanese and Indie videogames. This is a unique opportunity to join a fast moving, successful and growing business within the video games sector.

Job Role:

The role requires a hands-on style, with 2+ years’ experience in a commercial business environment and business analytics. A knowledge of video game digital platforms would be preferred.

Key Responsibilities:

 

  • Assisting with optimisation of product lifecycle through promotional planning as well as working with the marketing and community team to plan product enhancement & roadmap.
  • Using analysis and industry metrics to evaluate product performance as well as identifying and delivering on new opportunities.
  • Analysing market research, competitive landscape data & customer insights to generate a digital product roadmap for the creation of content to optimise sales across the catalogue.
  • Building and maintaining external business relationships and carrying out promotions with key digital retail accounts.
  • Working closely with their marketing, PR, and community teams to ensure digital marketing initiatives are fully integrated into appropriate brand plans.
  • Monitoring, reporting, and interpreting the performance of digital sales and providing recommendations for refinement and improvement as part of the post-mortem process.
  • Drives, reports, and communicates business performance analysis to all levels - up to and including the executive team.
  • Designs and executes analytic frameworks against business questions to turn data analysis results into applicable recommendations.
  • Analyses web and Steam traffic and works with the Digital Marketing Manager and marketing team to optimise and focus activities

 

Skills & Experience:

       Proven experience of commercial business analytics is essential.

 

  •  

    • Strong analytical skills, with demonstrated abilities in integrating and synthesizing information from multiple sources.
    • Experience with large data sets, data modelling, or statistics.
    • Undergraduate degree in Business, Economics, or a related field preferred.
    • MS Office and Google Docs mastery required.
    • Proven organisational and time management skills, and the ability to track several projects over extensive periods of time.
    • A good understanding of digital marketing, sales, and development.
    • Good level of strategic planning and implementation experience.
    • Ability to work under pressure and to take a can-do, positive, problem-solving approach.
    • Able to manage revenue targets and work within set budget.
    • Excellent forecasting and business review skills.
    • Ability to track, measure and feedback on progress across all tasks.
    • Very strong verbal and written communication skills.

     

 

Important Information: We endeavour to process your personal data in a fair and transparent manner. In applying for this role, Additional Resources will be acting in your best interest and may contact you in relation to the role, either by email, phone or text message. For more information see our Privacy Policy on our website. It is important you are aware of your individual rights and the provisions the company has put in place to protect your data. If you would like further information on the policy or GDPR please contact us.

Additional Resources are an Employment Business and an Employment Agency as defined within The Conduct of Employment Agencies & Employment Businesses Regulations 2003.

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